Penny Sallberg

Calling All “Big Fish”

Calling All “Big Fish”

If your base salary is $140K or above, you are what I am calling a “Big Fish”, and I want to hear from you! Let me explain.

CPGjoblist has a good number of registered candidates in the $140-$400K+ salary range— that’s pure compensation, before bonuses. These are the “Big Fish” in our “Pond” of candidates. In this salary range, professionals simply don’t have a lot of options when seeking a career change; traditional choices being retained search agencies or personal networking. If you fall into this Big Fish category, then read on.

You already know that many companies are moving away from the use of retained agencies to save money on “big ticket items” like you.  It is likely that you also know that there are fewer jobs at the top of the corporate pyramid these days and consequently, good positions with solid organizations are harder to find.  The jobs you are looking for seldom if ever appear on boards like CPGjoblist…or anywhere. However, all of our client companies are currently trying to fill these kinds of top positions; and that’s where you come in.

Here’s the idea. With the permission of self-identified candidates who are in this salary range, we would like to allow our client companies access to a “Pond” that is “stocked” only with Big Fish (like you).

The highly-sought top positions our clients are trying to fill would likely not be public on our site, however, Hiring Managers with high level jobs will be looking at you— highly qualified, executive level, CPG-experienced professionals that they simply cannot find anywhere else. These Hiring Managers would be made aware of the fact that you are not necessarily actively looking, but are open to checking out their “bait” and having a conversation. Candidates looking for a full-time job or contract consultancy will be included in the Big Fish Pond, and inclusion in the Pond will be strictly voluntary; you must opt-in to be included.

So I ask you…as a Big Fish in our Pond of candidates? Does this idea interest you?

Undoubtedly, you want more details.  Just exactly how is this going to work?

I’ll be honest and tell you that right now all the details are not worked out.  There is a reason for this— I don’t know what you want. Based on conversations with many of you, I’m pretty sure that you want unconditional privacy and the ability to get out of the Pond when you desire.  Beyond that, I don’t know. What I really need from you to make project Big Fish viable is feedback.  I need to know what you would like to see in this program. What are your “must haves”? What is on your wish list?

Right now, this is what I propose:

  • Strict permission-based Pond opt-in.
  • Direct access to your CPGjobs personal “Big Fish” Manager
  • Ability to get your paper into any of our clients’ hands at your request
  • Sounding board and resume assistance
  • Various levels of privacy and protection for your confidential information —your choice.

I will be starting this program with only 100 Big Fish candidates. Those of you who self-identify directly to me will be placed in a Big Fish database.  Once I get all of your questions and suggestions, I will contact you personally to explain this program in more detail, and to discuss the cost of participation. If you would like to be one of the initial Big Fish candidates, let me know.

The price structure we are currently considering for this program is as follows:

  • 3 month (minimum) – $299.
  • 6 months -  $499.
  • Monthly after either of those two, will be $99.
  • Credit card billing only.

This project cannot be initiated without your input and comments, and I welcome your questions and suggestions, which will help us, put together a program that best meets your needs.

You can email me your feedback at penny@cpgjoblist.com, or give me a call at 626-535-0143 by May 15th.

I would like to move forward fairly quickly, so let’s go fish!

Be the first to comment - What do you think?  Posted by Penny Sallberg - April 14, 2010 at 6:56 pm

Categories: CPGjobs, Contributor, Penny Sallberg   Tags: , , , , , , , ,

Message from Penny Sallberg

Candidate Q & A: “Why Have I Received No Reply To My Job Submissions?”

Every week I answer a huge number of emails from candidates who have questions about the job submissions process. One common concern is the response rate from employers advertising open positions.

Recently I received the following question from a candidate:

Penny,
I saw your profile on LinkedIn and I am seeking assistance in my job search. Been a rough road with trying to land something. With many opportunities out there, and the economy in rough shape, I am seeing if possibilities could be made to land through your services.

I have applied numerous times through CPG site, with no replies to submission sent,I have enclosed my resume, professional references/contacts and recommendations, thoughts welcome. Thank you for your time and consideration.

Here is my reply, which many of you may also find helpful:

Thank you for contacting me. I checked on your submissions and see that you have applied to Company X a lot. X is a company that receives a lot of candidate submissions— and not just from us. They are so big in fact, that they have 3rd party vendors to which they outsource their initial candidate screening processes. This 3rd party vendor handles a lot of Company X’s early qualifying. They too are big, move slowly AND they don’t want help— even though they don’t do such a great a job and really need the help. I’m telling you this not to discourage you, but only so that you set your expectations about response time realistically. Company X does hire people, so the best thing to do with them is to apply whenever you see something that is appropriate…but don’t expect a quick response or any response unless they go to step 2.

Because there are currently so many people looking for work, you must always be prepared for someone else getting the job. I know that isn’t what you want to hear, but out of the hundreds of qualified people who apply to each job, only one of them gets hired. Make sure your resume is perfect, and I mean perfect. Any grammatical errors, font errors, spelling errors (oh no!), and formatting errors are just an excuse for them to throw you in the trashcan.

Remember too, this is a numbers game. You might have been the next person they were going to contact when they found Mr. or Ms. right. It’s timing, a perfect background and resume, and luck, the trifecta of getting hired. It has really always been this way but more people are involved now and like you, they are getting anxious and scared.

I don’t blame you for feeling this way, but keep checking the site and keep applying to the jobs that are appropriate. Try not to expect a call from recruiters telling you that you aren’t a fit, they won’t be doing that. I know it’s rude, but they barely have time to call the people that are a fit. So instead of using up your energy on being angry or upset about that, use the energy you saved to apply to another job or attend a networking event.

When you do find a position on CPGjoblist that you think is really a good fit for you, perfect your resume and cover letter, submit, then wait for 3 weeks. If you don’t get a call, send me an email telling me why you would be perfect for the position. If, upon reviewing your background and experience I agree, I will personally forward your information on to the Hiring Manager with my recommendation that they give you a closer look. After that it’s up to you and your resume. I hope this helped a little bit.

Penny's signature
Penny Sallberg-Carrillo
Senior Vice-President & Co-Founder,
CPGjoblist

2 comments - What do you think?  Posted by Penny Sallberg - March 9, 2010 at 12:20 pm

Categories: CPG Industry, CPGjoblist, CPGjobs, CPGjobs cover stories, Contributor, Penny Sallberg   Tags: , , , , , , , ,

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Be the first to comment - What do you think?  Posted by Michael Carrillo - March 4, 2010 at 8:56 am

Categories: CPG Industry, CPGjoblist, CPGjobs, CPGjobs Candidates, CPGjobs Clients, Penny Sallberg   Tags: , , , , , , , , , ,

The Human Nature of Recruiters

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Be the first to comment - What do you think?  Posted by Penny Sallberg - February 16, 2010 at 4:47 am

Categories: CPG Industry, CPGjoblist, CPGjobs, CPGjobs Candidates, CPGjobs cover stories, Penny Sallberg   Tags: , , , , ,